Smashbox Bionic Mascara ($19) is the first ionic mascara for longer, stronger and more voluminous super-power lashes! The specially engineered no-clump brush gently coats lashes with our revolutionary long-wearing, water-resistant formula for a high impact lash in just one sweep. Aloe, wheat protein, silk and olive oil strengthen and condition. The jet black shade intensifies and defines for ultra-lush, look-at-me lashes. The Ionic Technology: Ionic technology has revolutionized beauty, making hair stronger, healthier, and infused with brilliant shine. BIONIC is the first-ever ionic formula mascara. The primary ingredient in BIONIC is a chain molecule with a positive charge. The friction caused by sweeping the mascara brush across lashes causes a negative charge. Since opposites attract, the positively charged formula adheres to the negatively charged lashes for a dramatic effect that lasts all day.
This mascara is okay. When you pull the wand out of the tube, the bristles are stuck together. You have to wait a couple of seconds for the bristles to separate. It doesn’t pump up your lashes with volume or add length. It’s more of an everyday mascara for me. The things I like about this mascara was it never dried out or clumped, and there was no funky smell.