New York makeup artist Tina Turnbow for NYX Cosmetics created the striking look seen at the Imitation by Tara Subkoff presentation

“The makeup for the Imitation presentation was inspired by designer, Tara Subkoff’s love of YSL, Helmut Newton and Debbie Harry,” said Tina Turnbow, Makeup Artist for NYX Cosmetics. “We collaborated together to create a look by NYX Cosmetics that was bold, yet distinctly feminine. I used dark shades of brown and taupe to give the eye dimension and then rimmed with black, kohl liner to enhance it and make it really pop. Because the eyes had a lot of shine and dimension, I wanted to keep the lip matte, but create something slightly different than the flat, bold color we’re seeing all over the runway. Therefore, I used a mixture of rust and grape colors that melded together for a unique finish and then blurred the edges for a modern 70s feel.”

Products Used (All products are NYX Cosmetics):

Face: Stay Matte But Not Flat Powder Foundation

Cheeks: Stay Matte But Not Flat Powder Foundation

Eyes: Jumbo Eye Pencil in Chocolate

Jumbo Eye Pencil in French Fries

Cream Shadow in Suede

Cream Shadow in Chocolate

Collection Noir Kohl Kajal Black Liner

Boudoir Mascara Collection in La Amoureux

Lips: Retractable Lip Liner in Plum

Matte Lipstick in Alabama

Find out how to create the look!